Zebra VS Gadha

Buying car insurance without comparing and selecting the best option from PolicyBazaar, is definitely not a smart decision. A simple message that needed to be delivered to the consumers. We had the message as well as the messenger - Kapil Sharma. All we had to do was imagine how Kapil Sharma would choose to say this in his trademark and inimitable style. And that's how the ‘Zebra Nahi Gadha’ idea was born. Of course, with such an interesting visual, we could be sure that the campaign would definitely break the clutter.